This year, Mark Zuckerberg’s New Year’s resolution was different from those he set in previous years. He wants to be like Tony Stark and build an artificial intelligence to run his home and assist him with work. This is in stark contrast to the previous resolutions he made in the past – to read two books a month and study Mandarin.
The New Year’s resolution will follow his theme for 2016: invention. Zuckerberg has stated his intent to teach AI to recognize his voice and follow basic commands related to music, light and many other features.
Hollywood has dreamed up this vision of a smart home many times. The most notable one is “Jarvis” in the “Iron Man” films, which Zuckerberg referenced Monday in a Facebook post. Talk to any of the smart home exhibitors at CES 2016 show in Las Vegas and they would all agree that Zuckerberg’s goal is realistic and achievable. But disagreements arise when you ask them just how far we are from that reality, how difficult this is to build and how much time and money it will take to make it widespread.
The more difficult aspects of the project include making it work without direct input by him or Priscilla Chan, his wife, and work with other tech in the home. Thus far, the tech industry has been unable to agree on a single protocol for smart appliances to use to communicate with each other. There are numerous standards out there, and tech giants like Apple and Google have endorsed different ones. That makes building a smart home of devices that work together almost impossible for consumers.
What goals did you set for 2016? If you haven’t made any, why not let 2016 be the year that you create and keep your digital marketing resolutions that are directly tied to your business goals and objectives. You can get started helping to answer some of the problems consumers in your industry face on day-to-day basis.
Below is a list of Digital Marketing New Year’s Resolutions to get you started:
1. Optimize your content to be user friendly and engaging.
2. Create a mobile-optimized website and make it easier for web visitors to complete calls to actions.
3. Adjust your social and email strategies.
4. Engage with users in real time.
5. Try out online advertisement with Facebook and Google.
6. Review and update your content from 2015.
Whatever your New Year’s resolutions are in digital marketing, DMAC can help. DMAC offers online courses and customized digital marketing corporate training sessions to businesses and individuals seeking to develop or upgrade their digital and social media marketing skills. To inquire regarding our customized digital marketing corporate training programs please click here. If you would like to learn more about our social media marketing course click here.